In our experience with lead gen for real estate, we’ve found that the agent’s time is best spent in the field. But before you get there, the prospect has to be acquired, qualified, and verified. The highest ROI is delivered when agents are closing deals and working with qualified customers. Some of the time-tested strategies for acquisition are:

• Targeted Marketing: Social media paid ads, SEO, and email marketing
• Content Marketing: Blog posts, videos, downloadable assets
• Community Engagement: Establish trust and credibility in your community
• Follow-up: Prompt response to new leads is crucial
• Data and Optimization: Track your efforts, cut the fat and focus on what’s working

All of that adds up to a full marketing approach. We have an entire marketing team, as well as a 24/7 contact center to build, grow and maintain marketing efforts with leads. And that’s why brokerages love working with us for their lead acquisition.

The IRIS method for real estate lead generation is a combination of our team’s years of expertise paired with AI and algorithmic matching. Every lead is screened and tailor matched with the agent’s specific criteria and preferences. The agents who work with us know that every lead is transaction-ready and primed for success. Here’s what you can expect from IRIS:

• Advanced Data Analysis: We identify high-potential leads in your target market to pinpoint your prospects likely interested in buying or selling.
• Personalized Outreach: Our contact center responds within 10 seconds to each lead, engaging them when they’re ready.
• AI for Lead Gen: We use AI as an automated assistant in the background to comb through piles of data and leads which allows our contact center to focus on answering the phones, nurturing the prospects on your behalf, and then providing a warm handoff to your agents.
• Transparent Reporting & Analytics: Track and manage yourself and your brokerage, so you’re in full control.
• Optimization: We also use AI to optimize our strategies and methods, ensuring that we invest time with prospects who are most likely to lead to successful settlements for you.

We’ve combined cutting edge technology with real estate expertise at PrimeStreet. We specialize in delivering high quality leads that ensures you connect with clients ready to make a move.

• Precision Matching: Our Ai assisted system pairs leads with the best agents, maximizing your chance of success.
• Prospect Nurturing: From first touch to warm handoff, your leads are nurtured with your brand and our expertise.
• Expert Support: Our dedicated team and 24/7 call center work tirelessly to generate, nurture, and convert leads for you.

• Identify high potential leads in your market with our advanced data analysis
• Our contact center responds to leads in seconds
• Let AI sift and sort so that you can focus on the most promising prospects
• Stay in control with transparent reporting

Speaking of the settlement table - that’s where we want you to be. Let us handle all the marketing, acquisition and nurturing. You do what you do best - providing excellent service and closing at the settlement table.